Grocery Trade Association Recognizes Lipton Teas Executive as Notable Revolutionary in Consumer Packaged Goods Sector
In the dynamic world of consumer packaged goods (CPG), Racquel Harris Mason stands out as a trailblazer, navigating the industry with a unique blend of curiosity, resilience, and strategic vision.
Currently serving as the North America President of Lipton Teas and Infusions, Mason's journey in the CPG industry began at Procter & Gamble, Johnson & Johnson, Ahold, and Abbott Laboratories. Her extensive leadership experience includes serving as SVP and General Manager for McDonald's Division USA and VP for the Coca-Cola and Coke Zero brands at The Coca-Cola Company.
Mason's approach to business is rooted in constant observation and engagement. She is known for spending time in grocery stores, talking to consumers, and reading extensively to stay ahead of trends. This external focus, combined with her drive to push her team to learn and adapt, has been instrumental in her success.
In the age of artificial intelligence (AI), Mason recognises its transformative potential, particularly in data processing. She believes that AI offers the ability to process information almost instantly, revolutionising the way businesses operate.
Mason's leadership style has evolved over time, with a growing emphasis on relationship-building. She credits her mentors, including Gary McCullough from Procter & Gamble and Abbott, and Kathy Waller, former CFO at Coca-Cola, for shaping her approach.
Born in Jamaica and immigrating to America as a child, Mason learned the value of doing things right the first time, motivating others, and consistently delivering with excellence. These values have been the cornerstone of her professional journey.
Mason holds a Bachelor of Science in Economics from The Wharton School at the University of Pennsylvania and an MBA from Northwestern's Kellogg School of Management. She has been married for over 28 years and is proud of her three amazing children.
One of Mason's proudest accomplishments was leading the carve-out of Lipton from Unilever in North America and standing up an entire business from supply chain systems and commercial strategy to building a new team and an amazing culture.
In an uncertain world, Mason sees opportunities for brands to respond. At Lipton, they are creating options that meet people's needs in terms of flavour, physical health benefits, mental health benefits, form, or price.
Mason sits on the board of NielsenIQ, the world's leading consumer intelligence company, further demonstrating her commitment to driving change and innovation in the CPG industry. She views CPG companies as agile, insight-led strategic partners that deliver brands, innovations, experiences, and propositions rooted in consumer needs.
Despite her impressive accomplishments, Mason has not been immune to challenges. She has struggled with imposter syndrome, feeling pressure to fill a quota as a woman, a woman of colour, and an immigrant. However, she has worked five times harder than anyone else to prove herself and carve out a successful career in the CPG industry.
[1] It is important to note that the search results did not provide specific information about Racquel Harris Mason’s early life experiences or her business approach within the CPG industry. If more details about this individual or context are available, they would provide a more targeted response.
- Racquel Harris Mason's expertise spans various sectors of the health-and-wellness industry, including Lipton Teas and Infusions, Procter & Gamble, Johnson & Johnson, Ahold, and Abbott Laboratories.
- In the retail realm, Mason served as SVP and General Manager for McDonald's Division USA, showcasing her versatility in leadership roles.
- The Coca-Cola Company welcomed Mason as VP for the Coca-Cola and Coke Zero brands, furthering her influence in the food-and-drink industry.
- Her extensive background in the CPG industry led her to tackle challenges in the finance sector, shaping her understanding of personal-finance and global-cuisines.
- In the realm of technology, Mason recognizes the transformative potential of cybersecurity, data-and-cloud-computing, and fintech.
- Mason's commitment to diversity-and-inclusion and leadership is reflected in her mentorship of aspiring professionals looking to make a mark in the CPG industry.
- The importance of understanding industry trends extends to other sectors, such as the home-and-garden, lifestyle, and car-maintenance industries.
- With her strategic vision, Mason drives businesses towards a more sustainable approach to living, advocating for cleaner and greener practices.
- The intersection of technology and science underpins her belief in the limitless potential of science to transform the CPG industry, specifically in areas like weather-forecasting and sports-analysis.
- In the ever-evolving world of business, Mason embraces the power of learning and lifelong-learning to adapt and grow.
- She endorses skills-training as a means to enhance the careers of emerging professionals in industries like technology, career-development, and sports-betting.
- As an advocate for personal-growth, Mason encourages mindfulness and goal-setting to help professionals navigate obstacles and cultivate resilience.
- Moreover, she champions sustainable practices in industries such as travel, adventure-travel, and sports, promoting eco-friendly solutions in cars and electric-vehicles.
- The journey of an immigrant, such as Mason, carries unique challenges, yet she embraces these trials and leverages them to push through barriers in the CPG industry.
- Through her incredible career achievements, Mason sets an example for women aspiring to excel in traditionally male-dominated industries like the NBA and basketball.
- To future leaders, particularly those from diverse backgrounds, she motivates them to embrace curiosity, resilience, and strategic vision as guiding principles in their careers.
- Mason's influence extends beyond the realm of the CPG industry, with her inspiring speeches and guidance touching various sectors like education-and-self-development, job-search, and budget-travel.
- Just as weather patterns can significantly impact a traveler's journey, so too can external factors affect one's career path, and Mason encourages adaptability and perseverance.
- Through her commitment to nurturing new talent, Mason contributes to the next generation of industry leaders, driving competition, innovation, and growth within various CPG sectors.
- As a testament to her exceptional leadership, Mason has been recognized by influential organizations such as Savoy Magazine and Essence Magazine, receiving accolades for her outstanding achievements.
- In a rapidly changing world, Mason's ability to embrace innovation and drive growth across the CPG industry sets her apart as a trailblazer and inspires aspiring leaders to seize opportunities and make a lasting impact.
- Ultimately, Racquel Harris Mason's story is one of determination, resilience, and achievement, leaving an indelible mark on the consumer packaged goods industry and inspiring countless individuals to break barriers and atone their dreams.